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This Week's Leading Idea

Are You Laying the Groundwork for Mediocrity?

Are You Laying the Groundwork for Mediocrity? Recently I started working with a firm who 5 years ago was at the top of their game, but is now struggling. They got beaten up in the market and haven't been able to regain their footing. To their credit, they realize that market forces aren't the only thing that has led to their trouble. As one VP put it, "I think we started to lose touch with each other and clients a number of years ago. Internally we had competing agendas and externally we weren't innovating. The net effect has been a growing mediocrity."Consider this: Posted Wed Jun 9, 2010 .. Read More

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Selected Client List

Media/Entertainment/Communications
  • Bertelsmann
  • Time Warner
  • Ogilvy PR


Finance/Insurance/Real Estate
  • Morgan Stanley
  • MetLife
  • CIT Group
  • Deutsche Bank
  • HSBC Bank USA
  • The Chubb Corporation
  • The Corcoran Group
  • Prudential Douglas Elliman


Technology
  • EDS
  • DoubleClick
  • DeskNet
  • Enterprise Air


Education/Universities
  • Harvard Management Company
  • University of Chicago
  • International Baccalaureate Organization
  • University of Medicine/Dentistry NJ


Healthcare/Medical/Biosciences
  • Pfizer
  • Lifecell
  • Downey Regional Medical Center


Consumer Product
  • Kraft
  • Coca Cola

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